Disrupter School

Missed Targets and Wasted Budgets …

The Cost of Not Leveraging AI in Your
Facebook Marketing …

Missed Targets and Wasted Budgets …

The Cost of Not Leveraging AI in Your Facebook Marketing …

In the realm of Facebook advertising, sticking to traditional methods is a path to obscurity. The landscape has shifted dramatically, rendering old tactics both ineffective and unprofitable.

 It's time for a groundbreaking shift — embracing the power of AI and machine learning … 

This is not just another tweak in strategy; it's a revolutionary approach that taps into the advanced capabilities of Facebook's evolving platform.  

Imagine harnessing AI to not just reach but captivate your target audience, turning every campaign into a highly targeted, profitable, and scalable endeavor … 

Forget about playing by the old rules … 

We're at the dawn of a new era in digital marketing — one that values intelligent, data-driven campaigns over outdated methods.  

This change isn't just coming; it's already here … 

Embrace it and unlock the door to unprecedented growth and efficiency in your Facebook advertising efforts. 

Welcome to the future of digital marketing, where AI-driven strategies reign supreme, and the potential for growth is limitless …

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Charley Tichenor IV

Disrupter School

In the realm of Facebook advertising, sticking to traditional methods is a path to obscurity. The landscape has shifted dramatically, rendering old tactics both ineffective and unprofitable.

 It's time for a groundbreaking shift — embracing the power of AI and machine learning … 

This is not just another tweak in strategy; it's a revolutionary approach that taps into the advanced capabilities of Facebook's evolving platform.  

Imagine harnessing AI to not just reach but captivate your target audience, turning every campaign into a highly targeted, profitable, and scalable endeavor … 

Forget about playing by the old rules … 

We're at the dawn of a new era in digital marketing — one that values intelligent, data-driven campaigns over outdated methods.  

This change isn't just coming; it's already here … 

Embrace it and unlock the door to unprecedented growth and efficiency in your Facebook advertising efforts. 

Welcome to the future of digital marketing, where AI-driven strategies reign supreme, and the potential for growth is limitless …

charly.png__PID:1bcde62f-a30d-422c-ba59-3d297b91116c

Charley Tichenor IV

Disrupter School

Some clients I've previously worked with

logos.png__PID:9f0a4185-706f-4774-ac72-7f7bd0baa361

LISTEN IN

Why Clients Pay
Attention to Charley …

Listen in on a Charley client call …

LISTEN IN

Why Clients Pay
Attention to Charley …

Listen in on a Charley client call …

Some of the strategies created by Charley while
working with clients and delivering 7, 8 and 9-figure success stories …

Performance Gate Scaling

The 3-2-2 Ad Structure

Blended CPA Analysis

Profitable Scaling Margin

Some of the strategies created by Charley while working with clients and delivering 7, 8 and 9-figure success stories …

Performance Gate Scaling

The 3-2-2 Ad Structure

Blended CPA Analysis

Profitable Scaling Margin

parallax

So, what are these strategies, and how can they help your Facebook marketing?

Demystifying Facebook's Ecosystem

A Deep Dive into Facebook’s AI Mechanics,  Non-Linear Scalability and How It Drives Your Ad’s Performance …

parallax

So, what are these strategies, and how can
they help your Facebook marketing?

Demystifying Facebook's Ecosystem

A Deep Dive into Facebook’s AI Mechanics,  Non-Linear Scalability and How It Drives Your Ad’s Performance …

Unraveling why Facebook ads are underperforming necessitates a profound understanding of the Facebook ecosystem and it’s AI mechanics. The complexity lies in the algorithm's propensity for non-linear scalability and the unpredictable behavior of ad delivery systems.  

This requires continuous adaptation of Performance Gate Scaling strategies to ensure dynamic and results-driven budget allocation. One needs a dynamic, hands-off method of making adjustments.  

The goal is to master the algorithm's nuances, converting every data point into a powerful tool for enhancing ad creatives and achieving optimal CPA. 

With Performance Gate Scaling, the challenge is twofold: firstly, the automation of ad budgeting to make spending not only dynamic but also results-driven, and secondly, implementing dynamic and hands-off adjustments to ensure optimal financial efficiency. 

People fundamentally misunderstand how Facebook's system operates. It is not merely a social platform but a powerful AI driven system. An in-depth understanding of the machine learning mechanisms allows you to effectively control campaign outcomes and unlock exponential growth.  

The goal is to identify and use the techniques that have transformed startups into industry titans, replicating these successes in an efficient manner, such as managing complex campaigns in just 4 hours a week.

I use a 3-step approach to dealing with the complexities of Facebook ad campaigns:

Group 541.png__PID:b20521b0-979f-4334-86a0-b6fc16322556

Harnessing AI and Machine Learning

 for more precise targeting and campaign optimization.

Group 540.png__PID:48b20521-b097-4fb3-b486-a0b6fc163225

Performance Gate Scaling

 where I use automations to make real-time adjustments based on campaign performance, ensuring optimal use of the ad budget.

Group 539.png__PID:0521b097-9fb3-4486-a0b6-fc1632255605

Using a 3-2-2 Ad Structure

 which streamlines ad campaign execution. This simplifies the campaign creation process, making it more efficient and scalable.

Unraveling why Facebook ads are underperforming necessitates a profound understanding of the Facebook ecosystem and it’s AI mechanics. The complexity lies in the algorithm's propensity for non-linear scalability and the unpredictable behavior of ad delivery systems.  

This requires continuous adaptation of Performance Gate Scaling strategies to ensure dynamic and results-driven budget allocation. One needs a dynamic, hands-off method of making adjustments.  

The goal is to master the algorithm's nuances, converting every data point into a powerful tool for enhancing ad creatives and achieving optimal CPA. 

With Performance Gate Scaling, the challenge is twofold: firstly, the automation of ad budgeting to make spending not only dynamic but also results-driven, and secondly, implementing dynamic and hands-off adjustments to ensure optimal financial efficiency. 

People fundamentally misunderstand how Facebook's system operates. It is not merely a social platform but a powerful AI driven system. An in-depth understanding of the machine learning mechanisms allows you to effectively control campaign outcomes and unlock exponential growth.  

The goal is to identify and use the techniques that have transformed startups into industry titans, replicating these successes in an efficient manner, such as managing complex campaigns in just 4 hours a week.

I use a 3-step approach to dealing with the complexities of Facebook ad campaigns:

Group 541.png__PID:b20521b0-979f-4334-86a0-b6fc16322556

Harnessing AI and Machine Learning

 for more precise targeting and campaign optimization.

Group 540.png__PID:48b20521-b097-4fb3-b486-a0b6fc163225

Performance Gate Scaling

 where I use automations to make real-time adjustments based on campaign performance, ensuring optimal use of the ad budget.

Group 539.png__PID:0521b097-9fb3-4486-a0b6-fc1632255605

Using a 3-2-2 Ad Structure

 which streamlines ad campaign execution. This simplifies the campaign creation process, making it more efficient and scalable.

parallax

You might be wondering, “Can’t I just run Facebook ads Iike I always have?”

The Transformation of Facebook Ads

Why Aligning with Facebook’s AI-Driven
Ad System is Essential for Success …

parallax

You might be wondering, “Can’t I just run Facebook ads Iike I always have?”

The Transformation of Facebook Ads

Why Aligning with Facebook’s AI-Driven Ad System is Essential for Success …

There are several key changes in the Facebook advertising landscape that are transforming how one must operate to achieve success:

There are several key changes in the Facebook advertising landscape that are transforming how one must operate to achieve success:

Shift from Traditional Methods

Since 2015, the field has evolved dramatically, making traditional Facebook advertising methods ineffective. Advertisers who continue using outdated techniques risk being priced completely out of the Facebook channel.

The current landscape demands strategies and tactics which dovetail with the mechanisms of the Facebook AI and machine learning system.

Frame 1.png__PID:0552ef9b-5460-4f13-9977-a1f0c5ac6152
Frame 2.png__PID:560552ef-9b54-405f-9319-77a1f0c5ac61

Advanced Targeting and Engagement Strategies

Commonly used targeting methods like interest groups, lookalike, and retargeting audiences are becoming increasing ineffective. Broad targeting with advanced matching techniques is emerging as a game-changer for precision targeting.

Also, creating high engagement content is critical for lowering ad costs.

Facebook as an AI-Driven Platform

Understanding Facebook's evolution from a mere social platform to an AI-driven powerhouse platform is critical. Facebook’s machine learning capabilities are central to shaping consumer intent and crafting successful ad campaigns.

Those who fail to adapt to these changes will see increasing ad costs, lower performance, and ultimately be priced out of Facebook as a channel to use in their marketing.

But there is a resource that can guide you through the Facebook maze, and show you precisely how to generate the most success with your campaigns …

Frame 3.png__PID:ef9b5460-5f13-4977-a1f0-c5ac6152b61a

INTRODUCING

Disrupter School’s AI-Driven
Predictable Profits Scaling Blueprint

… which exists for only one purpose – to show you how to drive predictable, profitable and scalable results on Facebook. 

Predictable Profits Scaling Blueprint significantly enhances the long-term profitability of your Facebook ads. By mastering the nuances of Facebook's machine learning users can drive higher ROI, greater audience engagement, and more conversions.  

Following the guidelines shown in Predictable Profits Scaling Blueprint, one can extract maximum value from their Facebook advertising efforts. As shown by real client examples, more than doubling the bottom-line results has been achieved many times.

Group 543.png__PID:5f131977-a1f0-45ac-a152-b61a66efd18d
  • $15M to $100M in 20 months
  • Supplement/Lifestyle
  • B2C
Group 544.png__PID:605f1319-77a1-40c5-ac61-52b61a66efd1
  • $3k to $50k a day in spend in 6 months
  • SAAS Company
  • B2B/B2B
Group 542.png__PID:54605f13-1977-41f0-85ac-6152b61a66ef
  • $50k a month to $1M+ a week in revenue in 18 months
  • Clothing Brand
  • DTC

What will your “before” and “after” numbers look like?

Frame 1.png__PID:0552ef9b-5460-4f13-9977-a1f0c5ac6152

Shift from Traditional Methods

Since 2015, the field has evolved dramatically, making traditional Facebook advertising methods ineffective. Advertisers who continue using outdated techniques risk being priced completely out of the Facebook channel.

The current landscape demands strategies and tactics which dovetail with the mechanisms of the Facebook AI and machine learning system.

Frame 2.png__PID:560552ef-9b54-405f-9319-77a1f0c5ac61

Advanced Targeting and Engagement Strategies

Commonly used targeting methods like interest groups, lookalike, and retargeting audiences are becoming increasing ineffective. Broad targeting with advanced matching techniques is emerging as a game-changer for precision targeting.

Also, creating high engagement content is critical for lowering ad costs.

Frame 3.png__PID:ef9b5460-5f13-4977-a1f0-c5ac6152b61a

Facebook as an AI-Driven Platform

Understanding Facebook's evolution from a mere social platform to an AI-driven powerhouse platform is critical. Facebook’s machine learning capabilities are central to shaping consumer intent and crafting successful ad campaigns.

Those who fail to adapt to these changes will see increasing ad costs, lower performance, and ultimately be priced out of Facebook as a channel to use in their marketing.

But there is a resource that can guide you through the Facebook maze, and show you precisely how to generate the most success with your campaigns …

INTRODUCING

Disrupter School’s AI-Driven
Predictable Profits Scaling Blueprint

… which exists for only one purpose – to show you how to drive predictable, profitable and scalable results on Facebook. 

Predictable Profits Scaling Blueprint significantly enhances the long-term profitability of your Facebook ads. By mastering the nuances of Facebook's machine learning users can drive higher ROI, greater audience engagement, and more conversions.  

Following the guidelines shown in Predictable Profits Scaling Blueprint, one can extract maximum value from their Facebook advertising efforts. As shown by real client examples, more than doubling the bottom-line results has been achieved many times.

Group 543.png__PID:5f131977-a1f0-45ac-a152-b61a66efd18d
  • $15M to $100M in 20 months
  • Supplement/Lifestyle
  • B2C
Group 544.png__PID:605f1319-77a1-40c5-ac61-52b61a66efd1
  • $3k to $50k a day in spend in 6 months
  • SAAS Company
  • B2B/B2B
Group 542.png__PID:54605f13-1977-41f0-85ac-6152b61a66ef
  • $50k a month to $1M+ a week in revenue in 18 months
  • Clothing Brand
  • DTC

What will your “before” and “after” numbers look like?

Charley's amazing products have been total game changers for me. I've gotten burned by other courses. You see some success and then everything tanks.

I just love that your way is totally different. And the results show they're actually, predictable and profitable and sustainable. This is like the most consistent my ads have ever been.

I've also made the most sales in my business since working with you. I just love that you actually know how Facebook works and your method works!

Meagan Bukowski

Small Business Owner

Charley's amazing products have been total game changers for me. I've gotten burned by other courses. You see some success and then everything tanks.

I just love that your way is totally different. And the results show they're actually, predictable and profitable and sustainable. This is like the most consistent my ads have ever been.

I've also made the most sales in my business since working with you. I just love that you actually know how Facebook works and your method works!

Meagan Bukowski

Small Business Owner

What can the Strategies Inside of 
‘Predictable Profits Scaling Blueprint’ 
do for your business …

You will discover how I turned a decent $50k a month into a staggering $1M+ every weekusing unique acquisition frameworks! And witness firsthand how the power of simplicity in scaling can supercharge your campaigns, reducing the need for constant changes and tweaks ...

In addition, you will:

  • Get an insider's look at the "PSM Unraveled" - the metric that's the keystone of consistently profitable campaigns ...
  • Discover that scaling doesn't always require complexity. See how a brand reduced its campaigns by 85%, yet massively amplified its profitable results ...
  • Witness the transformative story of 310 Nutrition and how they surged from $15M to an astonishing $100M in just 20 months ...
  • And harness the power of Facebook's machine learning: Understanding this can be the difference between a mediocre campaign and one that garners an astonishing ROI ...

Have you ever wondered why some ads remain evergreen, capturing attention without fading or losing appeal? Curious how you can craft such enduring content? We cover the art of ad longevity. 

Plus, a new innovative strategy –Performance Gate Scaling – that I’ve used to take multiple clients to 7, 8 and 9-figures:

  • Discover a smarter way of ad budgeting using automation to make your spend dynamic and results-driven … with hands-off adjustments ensure every penny spent is optimal …
  • Unmask the true mechanics of Facebook Ads: Deciphering underperforming ads often reveals a foundational misunderstanding of how the system truly operates. I'll guide you to clarity ...
  • An exclusive look at behind-the-scenes of a SaaS company that experienced explosive growth, propelling its daily ad spend from a mere $3k to a colossal $50k in only 6 months ...

How do you gain mastery over Facebook’s AI? 

The first thing to realize is that Facebook isn't merely a social platform - it's an AI powerhouse! We dive deep into its machine learning mechanisms and control outcomes as per your needs, which will allow you to:

  • Unlocking exponential growth - uncover underrated techniques that transformed startups into industry titans - it's all yours to replicate!
  • Gain efficiency in campaign management - how about managing campaigns in just 4 hours a week? Yes, we've made it possible!
  • Monitor your cost per acquisition using our Blended CPA Analysis – and get real-time insights to optimize your campaigns on-the-go …

Another proprietary strategy I’ve used to bring simplicity in the scaling process is the 3-2-2 Ad Structure.  This allows you to reach your prospects effectively and understand what truly powers your campaign's success ... 

Plus, we delve deep into the “Billion Dollar Impact” additional strategies from my journey, where I've driven over $1B+ in revenue, assisting brands to reach 8 & 9 figure revenues ...

Inside of Predictable Profits Scaling Blueprint we reveal:

  • The power of our unique acquisition frameworks – which have quadrupled our monthly revenue for clients in less than 2 years. It’s all about strategically placing your brand in the market ...
  • The dreaded plateau is a phase every advertiser fears – learn the breakthrough strategy that ensures continued growth and keeps stagnation at bay ...
  • "When is it time to invest more in my campaigns?" - I’ll share answers that might surprise you, shifting paradigms and making you rethink your strategies ...
  • An insider look into the secrets of slashing $30k daily ad spend while keeping the growth needle moving upward

And finally, how I achieved a jaw-dropping 20x growth in under 24 months when scaling a business. Yes, my secret blueprint will be unveiled inside of Predictable Profits Scaling Blueprint. 

My goal is for you to have everything you need to understand how to stabilize your Facebook advertising, create an ongoing testing program that fuels future growth, and scale with increasing profitability. 

However, questions always arise … 

After fielding questions from students for the past 10 years – certain issues tend to arise which block progress. That’s why I’ve recorded 6 BONUS videos to help you out! 

The issues that cause the most confusion for Facebook marketers are the topics I’ve done a deep dive on for you …

What can the Strategies Inside of 'Predictable Profits Scaling Blueprint’ 
do for your business …

You will discover how I turned a decent $50k a month into a staggering $1M+ every weekusing unique acquisition frameworks! And witness firsthand how the power of simplicity in scaling can supercharge your campaigns, reducing the need for constant changes and tweaks ...

In addition, you will:

  • Get an insider's look at the "PSM Unraveled" - the metric that's the keystone of consistently profitable campaigns ...
  • Discover that scaling doesn't always require complexity. See how a brand reduced its campaigns by 85%, yet massively amplified its profitable results ...
  • Witness the transformative story of 310 Nutrition and how they surged from $15M to an astonishing $100M in just 20 months ...
  • And harness the power of Facebook's machine learning: Understanding this can be the difference between a mediocre campaign and one that garners an astonishing ROI ...

Have you ever wondered why some ads remain evergreen, capturing attention without fading or losing appeal? Curious how you can craft such enduring content? We cover the art of ad longevity. 

Plus, a new innovative strategy –Performance Gate Scaling – that I’ve used to take multiple clients to 7, 8 and 9-figures:

  • Discover a smarter way of ad budgeting using automation to make your spend dynamic and results-driven … with hands-off adjustments ensure every penny spent is optimal …
  • Unmask the true mechanics of Facebook Ads: Deciphering underperforming ads often reveals a foundational misunderstanding of how the system truly operates. I'll guide you to clarity ...
  • An exclusive look at behind-the-scenes of a SaaS company that experienced explosive growth, propelling its daily ad spend from a mere $3k to a colossal $50k in only 6 months ...

How do you gain mastery over Facebook’s AI? 

The first thing to realize is that Facebook isn't merely a social platform - it's an AI powerhouse! We dive deep into its machine learning mechanisms and control outcomes as per your needs, which will allow you to:

  • Unlocking exponential growth - uncover underrated techniques that transformed startups into industry titans - it's all yours to replicate!
  • Gain efficiency in campaign management - how about managing campaigns in just 4 hours a week? Yes, we've made it possible!
  • Monitor your cost per acquisition using our Blended CPA Analysis – and get real-time insights to optimize your campaigns on-the-go …

Another proprietary strategy I’ve used to bring simplicity in the scaling process is the 3-2-2 Ad Structure.  This allows you to reach your prospects effectively and understand what truly powers your campaign's success ... 

Plus, we delve deep into the “Billion Dollar Impact” additional strategies from my journey, where I've driven over $1B+ in revenue, assisting brands to reach 8 & 9 figure revenues ...

Inside of Predictable Profits Scaling Blueprint we reveal:

  • The power of our unique acquisition frameworks – which have quadrupled our monthly revenue for clients in less than 2 years. It’s all about strategically placing your brand in the market ...
  • The dreaded plateau is a phase every advertiser fears – learn the breakthrough strategy that ensures continued growth and keeps stagnation at bay ...
  • "When is it time to invest more in my campaigns?" - I’ll share answers that might surprise you, shifting paradigms and making you rethink your strategies ...
  • An insider look into the secrets of slashing $30k daily ad spend while keeping the growth needle moving upward

And finally, how I achieved a jaw-dropping 20x growth in under 24 months when scaling a business. Yes, my secret blueprint will be unveiled inside of Predictable Profits Scaling Blueprint. 

My goal is for you to have everything you need to understand how to stabilize your Facebook advertising, create an ongoing testing program that fuels future growth, and scale with increasing profitability. 

However, questions always arise … 

After fielding questions from students for the past 10 years – certain issues tend to arise which block progress. That’s why I’ve recorded 6 BONUS videos to help you out! 

The issues that cause the most confusion for Facebook marketers are the topics I’ve done a deep dive on for you …

I went from wanting to throw up each time I posted an ad, crossing my fingers,wishing it would work and wasting money, to being confident and deliberate in my business decisions. Charley's program is not just another "how to run fb ads" program. It helped me get a clear understanding of how Facebook works.

And how to use it to make thoughtful decisions that help my business succeed

denise.png__PID:ece6fdb1-fa28-4e9d-a0cd-1e744f0ee3d5

Denise Horrilleno Burns

Founder

I went from wanting to throw up each time I posted an ad, crossing my fingers,wishing it would work and wasting money, to being confident and deliberate in my business decisions. Charley's program is not just another "how to run fb ads" program. It helped me get a clear understanding of how Facebook works.

And how to use it to make thoughtful decisions that help my business succeed

denise.png__PID:ece6fdb1-fa28-4e9d-a0cd-1e744f0ee3d5

Denise Horrilleno Burns

Founder

BONUS VIDEO ONE:

Mastering Facebook Ads

1 (2).jpg__PID:d37c5759-15a6-4b39-9026-30f2bfa579d4

Bonus video one reveals how to optimize your Facebook ad budget, whether you're spending $1,000 or $10,000 a day, for maximum return on investment …

Plus, you’ll:

  • Master the art of creating captivating content – attention-grabbing ads that stop users in their tracks – engages and persuades them – all while delivering lower CPMs and CPA’s …
  • Transition from just making sales to having predictable and scalable growth by leveraging a scaling strategy that ensures each dollar you invest contributes not just new revenues, but expanding business growth …
  • Discover how to use insights from Facebook’s extensive customer behavior data – collected over a decade – to target the precise customers that will respond to your offer … turn data into dollars!

    PLUS, why Facebook outperforms platforms like Amazon and Google in expanding your market reach and brand awareness …

And finally, how to transform your Facebook ads into individual profit engines – by leveraging cutting-edge machine learning strategies and following our practical frameworks to slash ad costs and skyrocket brand growth …

BONUS VIDEO ONE:

Mastering Facebook Ads

1 (2).jpg__PID:d37c5759-15a6-4b39-9026-30f2bfa579d4

Bonus video one reveals how to optimize your Facebook ad budget, whether you're spending $1,000 or $10,000 a day, for maximum return on investment …

Plus, you’ll:

  • Master the art of creating captivating content – attention-grabbing ads that stop users in their tracks – engages and persuades them – all while delivering lower CPMs and CPA’s …
  • Transition from just making sales to having predictable and scalable growth by leveraging a scaling strategy that ensures each dollar you invest contributes not just new revenues, but expanding business growth …
  • Discover how to use insights from Facebook’s extensive customer behavior data – collected over a decade – to target the precise customers that will respond to your offer … turn data into dollars!

    PLUS, why Facebook outperforms platforms like Amazon and Google in expanding your market reach and brand awareness …

And finally, how to transform your Facebook ads into individual profit engines – by leveraging cutting-edge machine learning strategies and following our practical frameworks to slash ad costs and skyrocket brand growth …

BONUS VIDEO TWO:

You are Targeting your Facebook Ads COMPLETELY WRONG How to Get Your Best Ads to Your Best Audience

2 (1).jpg__PID:1fd37c57-5915-460b-b950-2630f2bfa579

What has changed with Facebook advertising since 2015?

A lot! And we cover this in bonus video two. The traditional methods are no longer effective! Instead, use these cutting-edge tactics to drive powerful results and stay ahead of the curve …

Plus, we cover:

  • How to extend your campaign’s reach with broad targeting – understand the truth behind commonly misused interest groups, lookalike, and retargeting audiences, and discover why advanced matching is a game-changer for precision targeting …
  • The secret to reducing ad costs while boosting visibility and impact... how to create engaging content that commands attention while attracting lower CPMs and more efficient ad spend …
  • Gaining valuable insights and stay ahead of your competitors by utilizing the best of what Facebook has integrated from various social media landscapes, such as Twitter and Snapchat ...
  • Why the best impressions are priced at the cheapest rates – how to make sure your content is optimized to get the highest engagement at the lowest cost!

And finally, why retargeting might not be as effective as you think and is probably costing you valuable ad dollars …

BONUS VIDEO TWO:

You are Targeting your Facebook Ads COMPLETELY WRONG How to Get Your Best Ads to Your Best Audience

2 (1).jpg__PID:1fd37c57-5915-460b-b950-2630f2bfa579

What has changed with Facebook advertising since 2015?

A lot! And we cover this in bonus video two. The traditional methods are no longer effective! Instead, use these cutting-edge tactics to drive powerful results and stay ahead of the curve …

Plus, we cover:

  • How to extend your campaign’s reach with broad targeting – understand the truth behind commonly misused interest groups, lookalike, and retargeting audiences, and discover why advanced matching is a game-changer for precision targeting …
  • The secret to reducing ad costs while boosting visibility and impact... how to create engaging content that commands attention while attracting lower CPMs and more efficient ad spend …
  • Gaining valuable insights and stay ahead of your competitors by utilizing the best of what Facebook has integrated from various social media landscapes, such as Twitter and Snapchat ...
  • Why the best impressions are priced at the cheapest rates – how to make sure your content is optimized to get the highest engagement at the lowest cost!

And finally, why retargeting might not be as effective as you think and is probably costing you valuable ad dollars …

BONUS VIDEO THREE:

You're running Facebook Ads COMPLETELY WRONG

3 (1).jpg__PID:e51fd37c-5759-45a6-8b39-502630f2bfa5

Bonus video three demonstrates how to extend the lifecycle of your ads by turning rich data insights into powerful, actionable strategies for tangible business growth …

Plus, unlock the secrets to automating your ad process, allowing Facebook's advanced AI to efficiently manage the heavy lifting …

In addition, you’ll:

  • Unleash the full potential of data-driven Facebook advertising by transforming every data point into a powerful tool for optimizing and enhancing your ad creatives …
  • Discover why "strategic single objective focus" can significantly boost ad efficiency and results, letting Facebook's algorithm effortlessly drive your success …
  • Understand why relying on quick solutions like Cost Caps and Advantage Plus can harm your long-term results

And finally, we’ll reveal the formula for using gradual budget increases based on performance … and how these can transform your business’s immediate and long-term profitability

BONUS VIDEO THREE:

You're running Facebook Ads COMPLETELY WRONG

3 (1).jpg__PID:e51fd37c-5759-45a6-8b39-502630f2bfa5

Bonus video three demonstrates how to extend the lifecycle of your ads by turning rich data insights into powerful, actionable strategies for tangible business growth …

Plus, unlock the secrets to automating your ad process, allowing Facebook's advanced AI to efficiently manage the heavy lifting …

In addition, you’ll:

  • Unleash the full potential of data-driven Facebook advertising by transforming every data point into a powerful tool for optimizing and enhancing your ad creatives …
  • Discover why "strategic single objective focus" can significantly boost ad efficiency and results, letting Facebook's algorithm effortlessly drive your success …
  • Understand why relying on quick solutions like Cost Caps and Advantage Plus can harm your long-term results

And finally, we’ll reveal the formula for using gradual budget increases based on performance … and how these can transform your business’s immediate and long-term profitability

Charley looks at media buying from a holistic level. We're not just buying traffic, right? We're buying traffic and also ensuring that the bottom line of the business is improving. Because that is the most important part at the end of the day, not ROAS and other vanity metrics. I love the process that he provides as well as the technical nuances on how to structure the campaign. Plus how to go about creative testing. One thing I'll say is that he is definitely disruptive!

Neerthigan Sivananthan

Internet Marketer and Brand Owner

Charley looks at media buying from a holistic level. We're not just buying traffic, right? We're buying traffic and also ensuring that the bottom line of the business is improving. Because that is the most important part at the end of the day, not ROAS and other vanity metrics. I love the process that he provides as well as the technical nuances on how to structure the campaign. Plus how to go about creative testing. One thing I'll say is that he is definitely disruptive!

Neerthigan Sivananthan

Internet Marketer and Brand Owner

BONUS VIDEO FOUR:

You're Scaling Facebook Ads COMPLETELY WRONG - Free Course for High Profits

4 (2).jpg__PID:33e51fd3-7c57-4915-a60b-39502630f2bf

Bonus video four will show how we’ve unleashed explosive growth scaling businesses using Facebook ads, with techniques proven to amplify growth 3x, 4x, or even 10x annually!

We also cover how to build a recurring revenue floor – understand how to create a stable base of recurring customers – ensuring a constant flow of revenue and a healthy, growing business …

Also revealed:

  • The key to long-term growth is getting a high ROAS, right? WRONG! With the Profitable Scaling Margin strategy, you’ll shift focus from short-term ROAS to sustainable, long-term business growth, and ultimately, greater profits!
  • Delve into the critical role of cash flow and mathematics in ad spending, learning how to optimize both for long-term profitability …
  • Why shooting for immediate profits can limit your growth and profits … and why focusing beyond first-day profitability and focusing on future cash flows can catapult your business to new heights …
  • Discover the power of a single strong offer and why specialization and a concentrated strategy outperform testing multiple approaches. Your marketing efforts will be streamlined, ensuring each move delivers maximum impact, efficiency and profitable outcome …

Final bonus insight: How to do landing page testing correctly! It’s a fine balance between innovation with consistency … Why constant changes can hinder progress and how to identify the perfect moments for testing vs. sticking with proven formats

BONUS VIDEO FOUR:

You're Scaling Facebook Ads COMPLETELY WRONG - Free Course for High Profits

4 (2).jpg__PID:33e51fd3-7c57-4915-a60b-39502630f2bf

Bonus video four will show how we’ve unleashed explosive growth scaling businesses using Facebook ads, with techniques proven to amplify growth 3x, 4x, or even 10x annually!

We also cover how to build a recurring revenue floor – understand how to create a stable base of recurring customers – ensuring a constant flow of revenue and a healthy, growing business …

Also revealed:

  • The key to long-term growth is getting a high ROAS, right? WRONG! With the Profitable Scaling Margin strategy, you’ll shift focus from short-term ROAS to sustainable, long-term business growth, and ultimately, greater profits!
  • Delve into the critical role of cash flow and mathematics in ad spending, learning how to optimize both for long-term profitability …
  • Why shooting for immediate profits can limit your growth and profits … and why focusing beyond first-day profitability and focusing on future cash flows can catapult your business to new heights …
  • Discover the power of a single strong offer and why specialization and a concentrated strategy outperform testing multiple approaches. Your marketing efforts will be streamlined, ensuring each move delivers maximum impact, efficiency and profitable outcome …

Final bonus insight: How to do landing page testing correctly! It’s a fine balance between innovation with consistency … Why constant changes can hinder progress and how to identify the perfect moments for testing vs. sticking with proven formats

BONUS VIDEO FIVE:

How to Find Your Hero Offer and Scale
Facebook Ads with Ease

5 (1).jpg__PID:6233e51f-d37c-4759-95a6-0b39502630f2

Bonus video five covers how to completely transform your growth with the Profitable Scaling Margin

PSM is a game-changing formula that maximizes your ad efficiency and allows you to reinvest profits and strategically adjust budgets, which leads to substantial and long-term revenue growth!

You’ll also:

  • Discover how to shift focus from ROAS to metrics that represent the real drivers of your business - Blended CPA, AOV, SPR and LTV for transformative growth, simplified ad management and greater scale …
  • REVEALED: Specific ad spend and scaling strategies for low versus high-ticket items … discover how initial product choices provide insights into customer behaviors which can dramatically shape the direction and future growth of your business …
  • Understand the MASTER FORMULA for transforming your entire revenue generation model … what levers to pull and relationships to look for in the mix of your AOV, SPR, LTV and purchase frequency …
  • How to harness predictive analytics to craft compelling offers and ads that not only drive initial purchases but also repeat business …

BONUS VIDEO FIVE:

How to Find Your Hero Offer and Scale
Facebook Ads with Ease

5 (1).jpg__PID:6233e51f-d37c-4759-95a6-0b39502630f2

Bonus video five covers how to completely transform your growth with the Profitable Scaling Margin

PSM is a game-changing formula that maximizes your ad efficiency and allows you to reinvest profits and strategically adjust budgets, which leads to substantial and long-term revenue growth!

You’ll also:

  • Discover how to shift focus from ROAS to metrics that represent the real drivers of your business - Blended CPA, AOV, SPR and LTV for transformative growth, simplified ad management and greater scale …
  • REVEALED: Specific ad spend and scaling strategies for low versus high-ticket items … discover how initial product choices provide insights into customer behaviors which can dramatically shape the direction and future growth of your business …
  • Understand the MASTER FORMULA for transforming your entire revenue generation model … what levers to pull and relationships to look for in the mix of your AOV, SPR, LTV and purchase frequency …
  • How to harness predictive analytics to craft compelling offers and ads that not only drive initial purchases but also repeat business …

BONUS VIDEO SIX:

How to Do Facebook Ads Creative Testing
with Ease and Confidence the 322 Method

6 (1).jpg__PID:3a6233e5-1fd3-4c57-9915-a60b39502630

The focus of bonus video six is the power of the 3 2 2 ad structure …

PSM is a game-changing formula that maximizes your ad efficiency and allows you to reinvest profits and strategically adjust budgets, which leads to substantial and long-term revenue growth!

You’ll also:

  • The game-changing 3 2 2 strategy simplifies and streamlines your ad creation process, making it more efficient and impactful. While far less testing is required –your ads will remain fresh and engaging …
  • Discover how to dissect and optimize your ad performance and set up your ad account for optimal efficiency, reducing the need for constant testing and adjustments while making your campaigns way more profitable
  • Transition from testing guesswork to a systematic, data-informed approach for predictable profits ... each ad variation not only stands out on its own but also contributes to a larger, evolving data set that fuels Facebook’s machine learning to drive your future profits …

At this point, you might be feeling a little overwhelmed. And I get it – this is all a lot to take in …

A common question from successful students is: “What is the ONE KEY CHANGE – that if implemented – would transform my Facebook results?

Some clients I've previously worked with

Frame a9.png__PID:b3cb1518-feda-4f67-9a18-ca78bd42ef4e

Elevate Your Facebook Game – Drive Business Growth

Introducing 'Smart Ad Scaling Strategies' to Transform Your Facebook Marketing

In the realm of Facebook marketing, most training programs and strategies tend to blend into a 'plain vanilla' background. They cover the basics – targeting, ad creation, and campaign monitoring – which are essential, but they don't truly differentiate one marketer from another.

Now, imagine adding just one extraordinary element to this mix, something that elevates the entire approach. This is where our product, embodying the concept of 'Smart Ad Scaling Strategies,' comes into play.

Frame 4.png__PID:f0c5ac61-52b6-4a66-afd1-8dbbc866f7a6
Frame 5.png__PID:a1f0c5ac-6152-461a-a6ef-d18dbbc866f7

Our product doesn't just offer the standard fare. Yes, it covers the essentials, but it also introduces a key difference: the integration of AI-driven strategies and advanced campaign structuring, such as the 3-2-2 Ad Structure.

These aren't just fancy terms; they represent a deeper, more nuanced understanding of how Facebook's advertising platform can be harnessed. It’s like taking a familiar recipe and adding a unique ingredient that transforms it into a gourmet experience.

This one key difference – our focus on smart, scalable strategies – aligns perfectly with the future of Facebook advertising. It's not about overwhelming you with complexities but about providing you with the tools to make more informed, efficient decisions.

Efficiency in campaign management, understanding the subtleties of Facebook's AI, and adapting to its ever-evolving nature – these are the skills that will set you apart in the Facebook marketing world.

Frame 6.png__PID:77a1f0c5-ac61-42b6-9a66-efd18dbbc866
winning

By embracing our approach, you’re not discarding the familiar. Instead, you're enhancing it with a powerful, yet accessible, set of strategies that prepare you for the future of digital marketing.

You're still in the realm of Facebook advertising, but now you're operating with a level of insight and efficiency that most marketers haven't tapped into yet.

This is the value we offer – familiar ground with a game-changing twist that makes all the difference. And it’s easier than you think to get started …

BONUS VIDEO SIX:

How to Do Facebook Ads Creative Testing
with Ease and Confidence the 322 Method

6 (1).jpg__PID:3a6233e5-1fd3-4c57-9915-a60b39502630

The focus of bonus video six is the power of the 3 2 2 ad structure …

PSM is a game-changing formula that maximizes your ad efficiency and allows you to reinvest profits and strategically adjust budgets, which leads to substantial and long-term revenue growth!

You’ll also:

  • The game-changing 3 2 2 strategy simplifies and streamlines your ad creation process, making it more efficient and impactful. While far less testing is required –your ads will remain fresh and engaging …
  • Discover how to dissect and optimize your ad performance and set up your ad account for optimal efficiency, reducing the need for constant testing and adjustments while making your campaigns way more profitable
  • Transition from testing guesswork to a systematic, data-informed approach for predictable profits ... each ad variation not only stands out on its own but also contributes to a larger, evolving data set that fuels Facebook’s machine learning to drive your future profits …

At this point, you might be feeling a little overwhelmed. And I get it – this is all a lot to take in …

A common question from successful students is: “What is the ONE KEY CHANGE – that if implemented – would transform my Facebook results?

Some clients I've previously worked with

logo wall.png__PID:b33486a0-b6fc-4632-a556-0552ef9b5460

Elevate Your Facebook Game – Drive Business Growth

Introducing 'Smart Ad Scaling Strategies' to Transform Your Facebook Marketing

In the realm of Facebook marketing, most training programs and strategies tend to blend into a 'plain vanilla' background. They cover the basics – targeting, ad creation, and campaign monitoring – which are essential, but they don't truly differentiate one marketer from another.

Now, imagine adding just one extraordinary element to this mix, something that elevates the entire approach. This is where our product, embodying the concept of 'Smart Ad Scaling Strategies,' comes into play.

Frame 4.png__PID:f0c5ac61-52b6-4a66-afd1-8dbbc866f7a6
Frame 5.png__PID:a1f0c5ac-6152-461a-a6ef-d18dbbc866f7

Our product doesn't just offer the standard fare. Yes, it covers the essentials, but it also introduces a key difference: the integration of AI-driven strategies and advanced campaign structuring, such as the 3-2-2 Ad Structure.

These aren't just fancy terms; they represent a deeper, more nuanced understanding of how Facebook's advertising platform can be harnessed. It’s like taking a familiar recipe and adding a unique ingredient that transforms it into a gourmet experience.

This one key difference – our focus on smart, scalable strategies – aligns perfectly with the future of Facebook advertising. It's not about overwhelming you with complexities but about providing you with the tools to make more informed, efficient decisions.

Efficiency in campaign management, understanding the subtleties of Facebook's AI, and adapting to its ever-evolving nature – these are the skills that will set you apart in the Facebook marketing world.

Frame 6.png__PID:77a1f0c5-ac61-42b6-9a66-efd18dbbc866
winning

By embracing our approach, you’re not discarding the familiar. Instead, you're enhancing it with a powerful, yet accessible, set of strategies that prepare you for the future of digital marketing.

You're still in the realm of Facebook advertising, but now you're operating with a level of insight and efficiency that most marketers haven't tapped into yet.

This is the value we offer – familiar ground with a game-changing twist that makes all the difference. And it’s easier than you think to get started …

Special Offer: Revolutionize Your Facebook Marketing with the "Predictable Profits Scaling Blueprint"

Here’s How to Claim Your Comprehensive Facebook Marketing Toolkit Right Now... and Outsmart the Competition in the Digital Arena

conference.png__PID:ebd77df7-8764-4957-9ce6-8ef2e7e6b51b

Upgrading your Facebook marketing strategies is a necessity for growing a business ……

but where do you start?

For years, I've been delving into the intricacies of digital marketing, mastering the art of AI and machine learning to transform modest marketing efforts into staggering success stories.

Now, it’s time to share these proven and road-tested strategies beyond my direct clients to marketers who can greatly profit from them – with my new, comprehensive guide to mastering Facebook's AI-driven advertising platform.

What is Predictable Profits Scaling Blueprint?

It's your ticket to mastering the complexities of Facebook marketing. I've spent years analyzing data, exploring algorithms, and refining strategies to create a blueprint that turns every campaign into a profitable endeavor.

With this guide, you'll access my Smart Ad Scaling Strategies that have propelled businesses from modest beginnings to astonishing revenue heights.

Charley's system is a disciplined, methodical, scientific, systematic, very welldocumented process that followed correctly, achieves 2 major goals ...ONE - it brings stability to your Facebook account so it delivers results at anacceptable and predictable CPA ... and TWO - allows you to achieve your keybusiness objectives at greater scale and/or greater efficiency. Charley understands the FB machine intimately, thus giving him the power to "train it."

And that's precisely what you'll be able to do. Once you stop fighting against the machine, and start to feed it what IT needs - it can deliver to you what YOU need.

kelvin.png__PID:b1fa280e-9da0-4d1e-b44f-0ee3d5e6ccca

Kelvin Parker

Fractional CMO - Paid Media Channels

Special Introductory Offer: Start Today for Only $49!

As a part of this exclusive offer, you’ll receive the Predictable Profits Scaling Blueprint, which covers:

  • Harnessing AI & Machine Learning: Utilize Facebook's advanced AI for precise targeting and campaign optimization …
  • Performance Gate Scaling: Implement dynamic ad budgeting and adjustments for optimal financial efficiency …
  • 3-2-2 Ad Structure: Streamline your ad campaign execution for efficiency and scalability …
  • Blended CPA Analysis: Employ real-time insights for on-the-go campaign optimization
  • Profitable Scaling Margin Strategy: Shift focus from short-term gains to sustainable long-term business growth …
  • Billion Dollar Impact Strategies: Leverage tactics that have driven over $1B in revenue, helping brands reach 8 & 9 figure revenues …
webinar

Special Introductory Offer: Start Today for Only $49!

As a part of this exclusive offer, you’ll receive the Predictable Profits Scaling Blueprint, which covers:

  • Harnessing AI & Machine Learning: Utilize Facebook's advanced AI for precise targeting and campaign optimization …
  • Performance Gate Scaling: Implement dynamic ad budgeting and adjustments for optimal financial efficiency …
  • 3-2-2 Ad Structure: Streamline your ad campaign execution for efficiency and scalability …
  • Blended CPA Analysis: Employ real-time insights for on-the-go campaign optimization
  • Profitable Scaling Margin Strategy: Shift focus from short-term gains to sustainable long-term business growth …
  • Billion Dollar Impact Strategies: Leverage tactics that have driven over $1B in revenue, helping brands reach 8 & 9 figure revenues …
webinar
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PLUS, you'll also gain access to six bonus videos, each packed with valuable insights and actionable strategies:

Group 545.png__PID:66efd18d-bbc8-46f7-a6d7-871fec5b51e4

Mastering Facebook Ads

How to optimize ad budgets and create content that converts …

Group 546.png__PID:efd18dbb-c866-47a6-9787-1fec5b51e4e0

Targeting Evolution

Advanced matching techniques for precision targeting; reducing ad costs …

Group 547.png__PID:1a66efd1-8dbb-4866-b7a6-d7871fec5b51

Data-Driven Facebook Advertising

Automate ad processes; transform data into powerful strategies …

Group 549.png__PID:52b61a66-efd1-4dbb-8866-f7a6d7871fec

Scaling Facebook Ads

Techniques for exponential business growth; focusing beyond immediate profits …

Group 551.png__PID:d18dbbc8-66f7-46d7-871f-ec5b51e4e022

Finding Your Hero Offer

Maximize ad efficiency with Profitable Scaling Margin; transform your revenue model …

Group 548.png__PID:b61a66ef-d18d-4bc8-a6f7-a6d7871fec5b

Creative Testing with Ease

Master the 3-2-2 ad structure for efficient and effective ad testing …

Normally, access to such a wealth of knowledge would cost hundreds of dollars or more, but in my commitment to empowering digital marketers like you, I'm offering it for just $49. I'm offering it for just $49.

That's right, for less than the cost of a weekly coffee, you can transform your Facebook marketing strategy.

parallax

PLUS, you'll also gain access to six bonus videos, each packed with valuable insights and actionable strategies:

Group 545.png__PID:66efd18d-bbc8-46f7-a6d7-871fec5b51e4

Mastering Facebook Ads

How to optimize ad budgets and create content that converts …

Group 546.png__PID:efd18dbb-c866-47a6-9787-1fec5b51e4e0

Targeting Evolution

Advanced matching techniques for precision targeting; reducing ad costs …

Group 547.png__PID:1a66efd1-8dbb-4866-b7a6-d7871fec5b51

Data-Driven Facebook Advertising

Automate ad processes; transform data into powerful strategies …

Group 549.png__PID:52b61a66-efd1-4dbb-8866-f7a6d7871fec

Scaling Facebook Ads

Techniques for exponential business growth; focusing beyond immediate profits …

Group 551.png__PID:d18dbbc8-66f7-46d7-871f-ec5b51e4e022

Finding Your Hero Offer

Maximize ad efficiency with Profitable Scaling Margin; transform your revenue model …

Group 548.png__PID:b61a66ef-d18d-4bc8-a6f7-a6d7871fec5b

Creative Testing with Ease

Master the 3-2-2 ad structure for efficient and effective ad testing …

Normally, access to such a wealth of knowledge would cost hundreds of dollars or more, but in my commitment to empowering digital marketers like you, I'm offering it for just $49. I'm offering it for just $49.

That's right, for less than the cost of a weekly coffee, you can transform your Facebook marketing strategy.

parallax
3dicons.png__PID:46efe7cc-9228-4459-b044-48f1c0b33de0

Your Risk-Free - 365-Day - Unconditional Guarantee

When you invest in the Predictable Profits Scaling Blueprint, you do so with complete peace of mind - as you're covered by our 365-day unconditional, no questions asked guarantee.

This means you have a whole year to apply these innovative Facebook marketing strategies in your campaigns. If, for any reason, you find that the Blueprint hasn't transformed your approach or you're not completely satisfied with the results, you are entitled to a full refund. No explanations necessary, no hassle involved.

To get started today - click or tap the button below:

Master ‘Smart Ad Scaling Strategies’

Start Today for Only $49
6 Actionable Strategy Videos FREE

Guiding Your Journey to Facebook Mastery

What I've Learned from a Decade Teaching
Others about Facebook Marketing …

As somebody that has worked with thousands of Facebook marketers over more than 10 years … let me walk you through the considerations for choosing the right Facebook ad training program and highlighting some key aspects that might guide your decision.A lot of marketers new to Facebook end up following advice that is outdated and will cost them …

  • Using interest groups, lookalike and retargeting audiences …
  • Not using a structured ad account designed for efficient testing …
  • And using template rules for budgeting that don’t take into account the dynamic nature of the testing algorithm …

Another point to ponder is the allure of secret tactics or advanced automation tools.

While these might seem like shortcuts to success, the real effectiveness in advertising comes from mastering the basics. It's about understanding your audience, creating relevant and engaging ads, and consistently refining your testing based on real data.

Now, let's delve into something not so obvious – the importance of data analysis.

In a landscape that's constantly evolving, intuition takes a backseat to data-driven decisions. In our training, we stress the importance of interpreting and using data to guide your advertising strategies. Moving you beyond gut feelings to strategies based on solid, actionable data …

Also consider the question of the customer journey.

On the surface, marketers think they should segment out their audiences and show them different ads based on where they are in their customer journey.

But in reality, you can’t outsmart Facebook. It has trillions of data points across billions of users tracked across millions of websites, 24/7 …

Our training demonstrates how to get Facebook to do the heavy lifting for you – so it will show every user the right adat the right time – based on where they are in their unique customer journey.

In choosing a training program, you might want to question its methods or results, and rightly so …

But as you do, keep in mind these critical aspects: the relevance of the content to current trends, the emphasis on data over intuition, and the adaptability to the changing Facebook landscape.

To your future and growing profits!

Charley Tichenor IV

To get started today - click or tap the button below:

P.S. The Facebook advertising landscape has drastically changed, and those not leveraging AI and machine learning are being left behind. With our Predictable Profits Scaling Blueprint, you have the chance to turn every campaign into a highly targeted, profitable, and scalable endeavor.

And remember, you are covered by our 100% risk-free, 365-day unconditional, no questions asked guarantee. We're confident in the transformative power of our strategies and want you to experience their benefits without any risk.

Exactly what I was looking for in terms of no fluff, really systematic, from the top down. There's a lot of integrity in Charley's approach.

Charley is about how to think about the problem, not only how to solve it. And so that really teaches you the most fundamental way of how to approach Facebook ads and digital marketing.

I'm so stoked to have found this content and have zero regrets in the investment

Nicole Barnes

Agency Owner

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